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Global Forum 2014: #IRespectMusic and online advocacy with Blake Morgan

How to successfully engage artists in campaigns advocating for their rights and the value of music has been a topic of much debate at the Global Forum Networking Breakfast. Musician David Lowery and filmmaker Ellen Seidler, two previous speakers, both explored the issue at length.

Therefore the grassroots campaign started by artist and entrepreneur Blake Morgan is a terrific case study for the 2014 Global Forum. What stemmed from the Internet Radio Fairness Act debacle in the United States and artist backlash against Pandora has grown into a movement centered around the idea that music should be respected.

In just the first 30 days of the campaign, Blake Morgan’s I Respect Music campaign garnered more than 10,000 signatures to a petition urging the US Congress to extend public performance royalties on sound recordings. The campaign, which asks musicians and music lovers to tweet a photo of themselves with a sign proclaiming #IRespectMusic, has received a lot of support including high profile artists and fans like Patrick Stewart, David Byrne,Gloria Steinem, Clap Your Hands Say Yeah, Roseanne Cash, Jane Fonda, and more. For more information, visit IRespectMusic.org.

What has made the I Respect Music Campaign so successful? What’s next on Blake’s radar?

Keynote speaker Blake Morgan and host Chris Castle of the Music Technology Policy blog will discuss the campaign at Canadian Music Week’s Global Forum, on
Friday May 9th, at 9am.

The Global Forum Networking Breakfast is an invitation-only event. Music Canada is a proud sponsor.

Update: Video from the Global Forum is now available below: