Music Canada’s Graham Henderson speaks to the Economic Club of Canada on “The Broken Promise of a Golden Age”
On November 1, Music Canada’s President and CEO, Graham Henderson, delivered a moving address to the Economic Club of Canada on the erosion of creators’ rights in the digital age, and what can be done to re-establish a fair working environment.
Canada’s cultural industries were well represented with attendees from Sony Music Canada, Warner Music Canada, Universal Music Canada, The Motion Picture Association of Canada, the Writers’ Union of Canada, SOCAN, CIMA, CMPA, The Screen Composers Guild of Canada, the Ontario Media Development Corporation, Canada’s Walk of Fame, Ontario’s Ministry of Tourism, Culture and Sport, Re:Sound, and TD Music. Guests from Ryerson University, OCAD, Humber College, CGC Education, Colleges Ontario, and York University represented the education sector. MPPs Monte McNaughton, Lisa MacLeod, Rick Nicholls, Lisa Thompson and Steve Clark were also in attendance.
We were happy to have been joined by local musicians as well, including Miranda Mulholland, Amanda Martinez, Caroline Brooks of the Good Lovelies, Murray Foster, Alysha Brilla, Jay Douglas, Sonia Aimy, and Sally Shaar of Ginger Ale & The Monowhales.
The Economic Club of Canada’s President and CEO, Rhiannon Traill, who took on the role five and a half years ago with vision and passion, introduced Graham’s address. Rhiannon thanked Graham for the support he has shown for the Economic Club of Canada and for her as President and CEO, and praised Graham as a champion for Canadian culture.
“You’re about to hear a very important speech, and I am really, really proud to be hosting it,” she said. “Graham is an advocate, he is an innovator, he is a collaborator, a bridge builder, a visionary, and a truly great Canadian dedicated to advancing and protecting our country’s music, arts, and culture.”
Below is the full video of Graham’s speech, titled The Broken Promise of a Golden Age: How creators got squeezed out in the digital era, and what can be done to restore their rights.
Graham’s address was followed by powerful remarks by Miranda Mulholland, who shared her personal experiences to shed light on just how dire things have become for creators trying to earn a living from their work in Canada. Miranda really drove home Graham’s message – we must fight to restore the rights of our creators, who bring such livelihood, spirit and identity to our country.
Miranda is an accomplished violinist, singer, and label owner of Roaring Girl Records, which represents many JUNO and Grammy award winners. She’s a member of Great Lake Swimmers, Belle Starr, and the recently formed Harrow Fair. She has played or sung on over 75 albums, including JUNO nominated and award winning albums.
By all metrics she is an accomplished and respected musician, but in a very open manner, laid out the financial reality for creators in Canada.
“This is embarrassing, and I will level with you. I can barely afford rent in a city that I need to live in to work,” said Miranda. Musicians have had to become entrepreneurs, and experts in many fields, just to get by in the digital age. “I’ve had to get used to being a marketer, a promoter, a data entry clerk, a driver, a travel agent, a social media expert, and a paralegal, just in order to make a living as a singer-songwriter violinist. This is our new reality.”
Miranda and Graham agreed that we’ve reached a crisis point, and we cannot accept the argument that there’s nothing we can do to change current circumstances. We must fight for our creators, and we owe it to them to restore balance to the world in which they live.
Below is a selection of tweets from the event:
https://twitter.com/monowhales/status/793499575910797312
At the @ECofCanada luncheon today to listen to @GFHenderson, President and CEO of @Music_Canada. pic.twitter.com/I98PaRsmXY
— Monte McNaughton (@MonteMcNaughton) November 1, 2016
Listening to @GFHenderson at the @ECofCanada regarding @music_canada policies with @MonteMcNaughton. Fascinating talk about Canadian music
— Lisa MacLeod (@MacLeodLisa) November 1, 2016
"The creative middle class within the span of a single generation has ceased to exist." – @GFHenderson. (I have had bands tell me this too.)
— Josh O'Kane (@joshokane) November 1, 2016
Global music sales fell 70% from 1999-2013. @GFHenderson on how digital has affected musicians. @Music_Canada @ECofCanada
— Mike Tanner (@abbottheleme) November 1, 2016
"The federal govt has 4 tools to help creators get paid: legislation, policies & treaties, program funding and institutions" – @GFHenderson pic.twitter.com/JTa4DDva3B
— The Music Den (@RyersonMusicDen) November 1, 2016
At @ECofCanada with @OCAD U and @ExploreON colleagues to discuss #ontarioculture and #CanCon with @GFHenderson @music_canada
— Miriam Kramer (@miriambkramer) November 1, 2016
Passionate words from @GFHenderson today at @ECofCanada – challenging Canada to lead the way on the creative economy pic.twitter.com/XlZkpoFMvw
— jkdegen (@jkdegen) November 1, 2016
Insightful & always informative speech by @GFHenderson, President of @Music_Canada on the Broken Promise of the Golden Age (@ECofCanada) pic.twitter.com/POMMBreYQn
— Sundeep Chauhan (@ActuallySundeep) November 1, 2016
.@ECofCanada opens today's talk by @GFHenderson w/ protest songs & streaming playlist too. But to truly protest status quo: buy some tunes! pic.twitter.com/qe0CueAoyQ
— Matthew Holmes (@semimatte) November 1, 2016
OCC Chair, @GFHenderson, speaks on the creative class, and how this sector should be classified within our economy. #CWR @ECofCanada pic.twitter.com/bnNZ1rbnqP
— Ontario Chamber (@OntarioCofC) November 1, 2016
@miramulholland telling economic, political types ab the current plight of the creative class. Let's stop starving our artists. #precariat pic.twitter.com/nZKMcQsQ3R
— Murray Foster (@MurrayFoster1) November 1, 2016
"Ignore conventional wisdom that says 'This is how it has to be.'" @GFHenderson to @ECofCanada @Music_Canada pic.twitter.com/GRwqUbqfn2
— Steve Bellamy (@SBellamy_Humber) November 1, 2016
"Our creators are our unacknowledged legislators of our world" @Music_Canada Pres. & CEO @GFHenderson
— The Economic Club (@ECofCanada) November 1, 2016
My friend and firecracker, @miramulholland stands for creators at the @ECofCanada talk on the future of music in Canada @Music_Canada ! pic.twitter.com/KV4rn49QLp
— Caroline Brooks (@carobeelove) November 1, 2016
I'm pretty sure @miramulholland needs to give her very own keynote @ECofCanada. Wow! #music #advocate #WomenWhoInspire
— Rhiannon Traill (@ECCPres) November 2, 2016
"The fight for democracy has always had a soundtrack." @GFHenderson @Music_Canada
— Michael Westcott (@michaelwestcott) November 1, 2016
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