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Posts by Corey Poole (105)

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Music Canada’s Graham Henderson discusses his Economic Club speech and Focus On Creators on Canadian Musician Radio

Music Canada’s President and CEO, Graham Henderson, was recently interviewed by Canadian Musician’s Michael Raine for the Canadian Musician Radio podcast. Graham and Michael began by discussing Graham’s November 1 speech to the Economic Club of Canada, in which he gave an impassioned defence of creators’ rights. The conversation then flowed to the Focus On Creators initiative, which launched on November 29 with a joint letter to Canadian Heritage Minister Mélanie Joly signed by nearly 1,100 musicians, authors, playwrights, poets, songwriters and other creators, urging the government to put creators at the heart of future policy.

A common theme of both Graham’s speech and Focus On Creators is that our government must act to restore a fair and balanced working environment for creators before full-time creativity becomes a thing of the past.

“We are out of our enabling phase. We’ve enabled this new digital marketplace,” said Graham. “Very clearly, we created market distortions we didn’t intend, and now we are going to play the role, the government, will play the role of a leveler. We are going to restore balance.”

Graham spoke of the widespread support behind Focus On Creators from high profile Canadian artists and creators, but stressed the significance of the younger generation of artists who have added their names to the joint letter.

“What is just as important is the young artists. They’re signing up in droves because they’re the ones for whom this promise evaporated,” said Graham. “Our new generations of musicians are digital natives. There’s almost nothing about that environment they don’t know and they don’t understand…The problem is, they do it all, and they don’t get paid properly. They can’t afford rent. Prominent musicians who’ve had their music on 75 records, who have JUNOs, JUNO nominations, can’t afford rent. Ridiculous!”

The full interview is available on Canadian Musician Radio’s website. Graham’s interview begins at the 22:50 mark.

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Canada’s creative industries to host Thought-Leadership Event on 2017 Copyright Act review in Ottawa

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UPDATE – NOV 30, 12:54PM: Due to extreme weather, this event had been postponed to a future date.  Further updates will be provided when available.

Ottawa, ON – November 30, 2016:  Creative industries that rely on the Copyright Act are holding a thought leadership event today in Ottawa in preparation for the upcoming government-mandated review of the Act in 2017.

Creators and rights holders in the music, book-writing and newspaper sectors will convene with Members of Parliament and decision-makers in Ottawa. The event is intended to unite Canada’s major cultural sectors as they discuss how legislative, program and policy improvements can help their industries grow and prosper in the digital age.

The rules governing the digital environment were established twenty years ago, with the intent of supercharging the digital marketplace – to be a boon to both creators and the public. But the reality is that within the span of a single generation, the creative middle class has virtually ceased to exist.

Independent artists earned an average of $7,228 per year from music-related activities in 2011; not nearly enough to allow them to pursue a music career full-time. Taking inflation into account, writers made 27 percent less in 2015 than they did in 1998 from their writing. With average writers’ revenues that fall below the poverty line, the Writers’ Union of Canada says that writers will increasingly abandon their craft for other employment. The average income of a playwright in Canada, in 2004, was less than $10,000.

On November 29th, a joint letter addressed to the Honourable Mélanie Joly, Minister of Canadian Heritage, urged the government to put Canada’s creators at the heart of our cultural policy. The letter was signed by nearly 1,100 Canadian musicians, songwriters, composers, music producers, authors, poets, playwrights, film composers, actors, directors, visual artists and other members of the creative class.

The letter is sure to be a topic of discussion at the event, as Canada’s cultural industries further unite to ensure our creators can continue to tell Canadian stories to the world and global stories to Canadians. Music Canada will be live-streaming the event, so please look out for the video link on our Facebook and Twitter pages.

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Canada’s creative industries join together to form Focus On Creators coalition, release joint letter to Heritage Minister Mélanie Joly

focus-social-facebookA growing list of nearly 1,100 musicians, authors, songwriters, composers, music producers, poets, playwrights, film composers, actors, directors and other members of the creative class have signed a joint letter addressed to the Honourable Mélanie Joly, Minister of Canadian Heritage, urging the Canadian Government to put creators at the heart of our cultural policy.

The impressive list of signatories on the letter includes Alanis Morissette, Brett Kissel, Blue Rodeo, Gord Downie, Gordon Lightfoot, Grimes, Metric, The Sheepdogs, Marie Claire Blais, Rudy Wiebe, Guy Gavriel Kay, Sharon Pollock, Daniel David Moses, Mary Vingoe, Garth Richardson, Gary Barwin, Alice Major, Maureen Hynes and many more.

The following is a passage from the joint letter:

The carefully designed laws and regulations of the 1990s were intended to ensure that both Canadian creators and technological innovators would benefit from digital developments. We hoped that new technology would enrich the cultural experiences for artists and consumers alike. Unfortunately, this has not happened. Instead, our work is increasingly used to monetize technology without adequately remunerating its creators. Income and profit from digital use of our work flow away from the creative class to a concentrated technology industry.  Allowing this trend to continue will result in dramatically fewer Canadians being able to afford to “tell Canadian stories,” much less earn a reasonable living from doing so.

Canadian creators are encouraged to add their names to the letter on the initiative’s website, www.focusoncreators.ca, to help send this important message to policymakers in Ottawa.

The Focus On Creators coalition was formed to bring focus to the artists’ perspective in light of some major federal cultural policy activities, including the Canadian heritage review, and the upcoming Copyright Act review in 2017. These activities present a timely opportunity to re-establish a fair working environment for creators.

Focus On Creators has widespread support from Canada’s creative industries. The initiative’s supporting partners are:

  • Music Canada
  • The Canadian Independent Music Association (CIMA)
  • The Writers’ Union of Canada
  • The League of Canadian Poets
  • The Canadian Music Publishers Association
  • The Playwrights Guild of Canada
  • The Canadian Country Music Association

On November 30, 2016, creators and rights holders in the music, book-writing and newspaper sectors will convene with Members of Parliament and decision-makers in Ottawa for a Thought Leadership Event hosted by industries that rely on the Copyright Act. The event is intended to unite Canada’s major cultural sectors as they discuss how legislative, program and policy improvements can help their industries grow and prosper in the digital age. Music Canada will be live-streaming the event. Look out for the link on our Facebook and Twitter pages.

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Music Canada’s Graham Henderson speaks to the Economic Club of Canada on “The Broken Promise of a Golden Age”

On November 1, Music Canada’s President and CEO, Graham Henderson, delivered a moving address to the Economic Club of Canada on the erosion of creators’ rights in the digital age, and what can be done to re-establish a fair working environment.

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Canada’s cultural industries were well represented with attendees from Sony Music Canada, Warner Music Canada, Universal Music Canada, The Motion Picture Association of Canada, the Writers’ Union of Canada, SOCAN, CIMA, CMPA, The Screen Composers Guild of Canada, the Ontario Media Development Corporation, Canada’s Walk of Fame, Ontario’s Ministry of Tourism, Culture and Sport, Re:Sound, and TD Music. Guests from Ryerson University, OCAD, Humber College, CGC Education, Colleges Ontario, and York University represented the education sector. MPPs Monte McNaughton, Lisa MacLeod, Rick Nicholls, Lisa Thompson and Steve Clark were also in attendance.

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We were happy to have been joined by local musicians as well, including Miranda Mulholland, Amanda Martinez, Caroline Brooks of the Good Lovelies, Murray Foster, Alysha Brilla, Jay Douglas, Sonia Aimy, and Sally Shaar of Ginger Ale & The Monowhales.

The Economic Club of Canada’s President and CEO, Rhiannon Traill, who took on the role five and a half years ago with vision and passion, introduced Graham’s address. Rhiannon thanked Graham for the support he has shown for the Economic Club of Canada and for her as President and CEO, and praised Graham as a champion for Canadian culture.

“You’re about to hear a very important speech, and I am really, really proud to be hosting it,” she said. “Graham is an advocate, he is an innovator, he is a collaborator, a bridge builder, a visionary, and a truly great Canadian dedicated to advancing and protecting our country’s music, arts, and culture.”

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Below is the full video of Graham’s speech, titled The Broken Promise of a Golden Age: How creators got squeezed out in the digital era, and what can be done to restore their rights.

Graham’s address was followed by powerful remarks by Miranda Mulholland, who shared her personal experiences to shed light on just how dire things have become for creators trying to earn a living from their work in Canada. Miranda really drove home Graham’s message – we must fight to restore the rights of our creators, who bring such livelihood, spirit and identity to our country.

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Miranda is an accomplished violinist, singer, and label owner of Roaring Girl Records, which represents many JUNO and Grammy award winners. She’s a member of Great Lake Swimmers, Belle Starr, and the recently formed Harrow Fair. She has played or sung on over 75 albums, including JUNO nominated and award winning albums.

By all metrics she is an accomplished and respected musician, but in a very open manner, laid out the financial reality for creators in Canada.

“This is embarrassing, and I will level with you. I can barely afford rent in a city that I need to live in to work,” said Miranda. Musicians have had to become entrepreneurs, and experts in many fields, just to get by in the digital age. “I’ve had to get used to being a marketer, a promoter, a data entry clerk, a driver, a travel agent, a social media expert, and a paralegal, just in order to make a living as a singer-songwriter violinist. This is our new reality.”

Miranda and Graham agreed that we’ve reached a crisis point, and we cannot accept the argument that there’s nothing we can do to change current circumstances. We must fight for our creators, and we owe it to them to restore balance to the world in which they live.

Below is a selection of tweets from the event:

https://twitter.com/monowhales/status/793499575910797312

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Music Canada AGM 2016 panel discussion: Creative Professionals – Bridging the Income Divide and Canada’s Cultural Policy Review

The panel discussion at Music Canada’s 2016 AGM put the spotlight on the ability of creators to earn a living in the digital age. Sharing perspectives from two of Canada’s great cultural industries, writing and music, John Degen and Graham Henderson discussed something common to all of Canada’s cultural sectors – the need for a functioning marketplace that properly remunerates creators when their work is used. John and Graham were interviewed by Kate Taylor, an expert in Canadian cultural sovereignty in the digital age.

The panel was introduced by Steve Kane, President of Warner Music Canada.

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John Degen is a poet and author, and the Executive Director of the Writers’ Union of Canada. For the last two years, John has chaired the International Authors Forum, an umbrella organization for authors’ organizations around the world, with a network of around 650,000 authors. John is a long-time partner of Music Canada on issues affecting creators in Canada and an outspoken advocate for creators’ rights.

Kate Taylor is an award-winning novelist and journalist with the Globe and Mail, where she currently serves as lead film critic. Kate previously hosted Music Canada’s Global Forum at CMW 2015, where the topic was The Survival of the Creative Class.

Graham described how remuneration for creators has steadily eroded over the past 20 years, and how it’s harder than ever for a middle class of creators to earn a living from their work. Graham summarized the effect of the digital shift with a quote from Francis Gurry, Director General of WIPO, as a “seemingly avoidable and inappropriate loss of value to creators, performers and the creative sector.” Graham noted the key was that this was avoidable; it didn’t have to be this way. Wealth created by the enormous opportunities technology, which creators have embraced, brings is not finding its way to the creative side of the ledger, despite the best intentions of the lawmakers who wrote the rules currently governing the digital environment.

A 2015 Writers’ Union study titled Devaluing Creators, Endangering Creativity found that, taking inflation into account, writers are making 27% less than they were making in 1998 from their writing, while 45% of writers say they must do more to earn a living now. John confirmed that trends in Canada are happening all over the world. The conditions under which creators work are becoming increasingly difficult. Globally, there has been a 27-29% decline in authors’ income.

Regarding the current Canadian cultural policy review, titled Canadian Content in a Digital World, the panel agreed the goal for creators is to have a functioning marketplace in place. John called the review a golden opportunity for a necessary conversation about “fair trade culture,” so that people who “only identify as consumers of culture understand just what underlies the value of the product that they’re buying.”

Graham also spoke to the shape he hopes the review will take. “For us, what would be epic, would be a meaningful review of the rules that were put in place in the late 90s, and the rules that were put in place in 2012, to take into account this new reality; the reality that we have no middle class,” he said. “It increasingly looks like a lottery and if you win the lottery, you win an enormous amount of money, and everybody else is struggling. I think the question we have to ask Minister Joly and the government is – is creation a profession, or do they think its a hobby? And if you think it’s a profession then they have to, and we have to, stand up for the rights of creators to be paid appropriately.”

The full video of the panel can be viewed below.

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For more photos from the Annual General Meeting, visit our photo album on Facebook.

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Music Canada AGM 2016: Year in review

At Music Canada’s 2016 AGM, our Executive Vice President, Amy Terrill, provided an update on what was a busy year for the organization. Music Cities are a red-hot topic worldwide. Municipalities and regions continue to look to the power of music to grow their economies, attract tourists and skilled workers, and increase quality of life.

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An interesting trend of the past year was the “growing understanding that Music City development is an important component of community economic development,” said Terrill, describing how our Music Cities work is being embraced by the International Economic Development Council, national and Ontario BIA associations, and other international associations, such as the UCLG, a congress of global and regional leaders.

Since launching The Mastering of a Music City at Midem in 2015, Graham Henderson and Amy Terrill have been invited to speak on the research and best practices described in the report in numerous cities around the globe, and the list continues to grow.

In the past year, chambers of commerce were defined as a particularly powerful ally in the Music Cities movement. As the voice of business in their communities, chambers have the opportunity to carve out a leadership role in leveraging music as a driver of employment and economic growth, beyond its long-acknowledged cultural and social benefits. At the Canadian Chamber of Commerce’s AGM in September of 2016, Music Canada launched the Music Cities Toolkit, a custom designed guide for chambers to activate the power of music in their city.

Amy established “best practice” as the theme of her remarks, noting Music Canada’s continued efforts to identify, meet and share best practices in Music Cities research, and in all of the work we do.

Matt Masters, a Calgary-based songwriter, event producer, and new Program Leader of the Alberta Music Cities Initiative provided a video update on Music Cities progress in the province, and Andy McLean of the East Coast Music Association (ECMA) shared updates from the Atlantic region and the newly formed partnership between Music Canada and the ECMA.

The past year also included the launch of Music Canada’s new Single Award, which incorporates streaming data into Gold/Platinum certifications for the first time in Canada. Later in the program, Alx Veliz was presented with his first Canadian Gold plaque for his breakout hit “Dancing Kizomba,” before performing three songs for the crowd.

You can watch the full video of Music Canada’s Year in Review below.

For more photos from the Annual General Meeting, visit our photo album on Facebook.

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Music Canada AGM 2016: Ontario’s Minister of Tourism, Culture and Sport, Eleanor McMahon, delivers opening remarks

At Music Canada’s 2016 Annual General Meeting, held Oct 18 at Revival in Toronto, we were privileged to have the Honourable Eleanor McMahon deliver opening remarks to our guests.

Minister McMahon was introduced by Shane Carter, President of Sony Music Canada, who noted the passion for music she has shown since being appointed Ontario’s Minister of Tourism, Culture and Sport in June of 2016.

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The MPP for Burlington is a booster of music education, and believes her own musical training helped her to be a better politician.

“I took vocal lessons right up into university…music was everywhere in our home,” said the Minister. “And singing with others, whether in our church choir, or around a campfire taught me the value of personal expression, creativity, discipline and craft, as well as harmony and teamwork.”

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“Having the opportunity to express myself through music was integral for me to understand who I was growing up, and who I am today,” said Minister McMahon.

It was the first opportunity for many in attendance to meet the Minister, who spoke with guests including Universal Music Canada recording artist Alx Veliz, who would later perform at the event.

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Minister McMahon speaks with Universal Music Canada recording artist Alx Veliz

In her remarks, she addressed the connection between culture and the economy, saying “our culture and our economy are inextricably linked.”

“Our government recognizes the many opportunities for the province’s music scenes to build up our cultural sector and our economy, to mobilize Ontario’s wealth of talent, our state-of-the-art production facilities, the wide range of venues, and vibrant festivals, with the aim to make it Canada’s largest – and one of the world’s most diversified music jurisdictions.”

The Ontario Government has indeed displayed recognition of the value our music sector brings to the province. The Minister referenced the formulation of Ontario’s Culture Strategy, which per the Minister “commits the government to continue to build Ontario as a leading North American center for music production and performance,” and OntarioLiveMusic.ca, which promotes Ontario’s live music events. Minister McMahon called the Ontario Music Fund “something truly unique in Canada,” a leveraging of talent and economic opportunity that other jurisdictions are now looking to replicate. The Ontario Music Fund has resulted in “1,274 full-time equivalent jobs, supporting events attended by 1.6 million people, while giving a platform to more than 1,900 Ontario artists to show the world what they do best,” remarked the Minister.

Music Canada’s President & CEO, Graham Henderson, thanked Minster McMahon for her remarks, adding how great it is that she has displayed a belief in the power of music to change society, a belief no doubt shared by many in the room.

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Music Canada’s 2016 AGM with (L-R) Warner Music Canada President Steve Kane, Music Canada’s Executive Vice President Amy Terrill, The Honourable Minister Eleanor McMahon, Sony Music Canada’s President Shane Carter, Music Canada’s President and CEO Graham Henderson, and Universal Music Canada President Jeffrey Remedios.

Below is the full video of Minister McMahon’s opening remarks.

For more photos from the Annual General Meeting, visit our photo album on Facebook.

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Music Canada’s Amy Terrill appointed to Canadian Music Week 2017 Co-Chair Committee

Amy Terrill, Music Canada’s Executive Vice President, has been appointed to Canadian Music Week’s (CMW) 2017 Co-Chair Committee. The seven-member committee is made up of music industry veterans representing the publishing, broadcasting, live music, music technology, agent, and label sectors.

The committee members are:

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“I’m in such great company on CMW’s Co-Chair Committee – what an honour!  CMW and Music Canada have forged a very successful relationship over the years which has included putting together some very inspiring programming.  I am excited to build on this partnership in 2017 in my role on the Co-Chair committee,” says Terrill.

For more than a decade, Music Canada has sponsored CMW’s Global Forum Networking Breakfast, an annual event that brings the global music community together to discuss topics affecting the industry. In 2016, the Global Forum recognized individuals and organizations who are using music to make the world a better place. Laura Hassler, Founder and Director of Musicians without Borders, delivered a terrific keynote address titled “War Divides, Music Connects: Using Rock for Reconciliation.”

During 2016’s conference, Music Canada, IFPI and CMW presented a day-long international creative economy summit inspired by, and named after, Music Canada and IFPI’s pivotal report, The Mastering of a Music City. The summit featured speakers and music cities experts from Canada, the US, UK, Germany and Denmark. Austin, Texas was a focal point of the summit, and the report, due to its incredible music economy, where music tourism accounts for almost half of their US$1.6 billion economic output. Toronto and Austin formed a Music City Alliance in 2013 to promote mutual growth opportunities between governments and industry.

CMW 2017 will run from April 18-22 and over 800 bands will perform at more than 40 venues in downtown Toronto. The festival will also host the first Austin-Toronto showcase, featuring premier talent from both cities. The showcase is an outcome of an Austin-Toronto Alliance Summit, where industry leaders met in Toronto in June of 2016.

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Kaytranada’s album ‘99.9%’ wins 2016 Polaris Music Prize

Kaytranada's '99.9%'

Kaytranada’s ‘99.9%’

At the Polaris Prize Gala on September 19, in front of a room full of Canadian musicians, journalists, industry folks and music lovers, last year’s winner, Buffy Sainte-Marie, revealed Kaytranada as the winner of the 2016 Polaris Music Prize for his album 99.9%.

The Montreal-raised artist’s debut full-length album was mostly self-produced, and this marks the first time in the Polaris Prize’s 11-year history that an album that could be classified as hip-hop has won.

The winner, who also receives a $50,000 cash prize, is selected from a 10-album Short List by a Grand Jury comprised of 11 Canadian music journalists. The prize is awarded based solely on artistic merit, with no consideration of sales or chart positions.

heritageIn addition to the main prize, Polaris now honours classic Canadian albums with the Slaight Family Polaris Heritage Prize. Four Short Lists, categorized into distinct musical eras (1960-75, 1976-85, 1986-95 and 1996-2005) are curated by Canadian music historians and media members. Two winning albums from each era, one chosen by public vote and one selected by a jury, are awarded the Heritage Prize.

The 2016 Slaight Family Polaris Heritage Prize Short Lists were revealed on September 19 at the Gala. Public voting was opened at the same time and will remain open until October 17. The winning albums from each era will be announced on October 24. To view the 2016 Heritage Prize Short Lists and cast your vote visit the 2016 Slaight Family Polaris Heritage Prize page.

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CIMA seeks industry input for Music in Motion export activities study

 

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The Canadian Independent Music Association (CIMA) is seeking input from Canadian music companies, such as labels, management, and publishers, as well as entrepreneurial artists, for a new study on music export activities. The study is designed to gather comprehensive evidence on the costs for Canadian artists touring internationally, as well as the costs of launching an artist, song, or brand in foreign markets. The study also aims to clarify the return on investment in terms of jobs, economic impact, and other relevant measures, from the successful export of Canadian artists and music products.

CIMA hopes to gain a better understanding of:

  1. What export activities are undertaken by Canadian music companies;
  2. The strategies behind those export activities;
  3. Key international markets for Canadian music; and.
  4. How much these activities cost.

The timing of this study coincides with the Canadian government’s nation-wide consultation, Canadian content in a digital world, on how it can best support Canada’s cultural industries in the modern era. CIMA is hoping that Canadian independent music is strongly represented in the consultation, with the end goal of increased funding for music companies and their artists to support export activities.

The survey takes approximately 20-30 minutes to complete, and closes September 16. Each completed survey will also be entered to win a VIP pass to Canadian Music Week 2017 in Toronto. The results of the survey will be published in fall of 2016.

To fill out the survey, head over to the Music in Motion website.

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