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Town of Aurora Approves Music Strategy

Earlier this week, the Town of Aurora, ON, approved of a music strategy which will guide local policy and support the needs of existing music businesses as the Town continues in its plans for development. The strategy will support Aurora musicians, create easier access to music programs, and support music programs for disadvantaged communities.

The music strategy acknowledges the significant role of music in providing employment, attracting tourism, and generating spending in other sectors of the local economy. Further, the strategy shows that the Town of Aurora understands how much a vibrant music sector can contribute to the social and cultural fabric of a community.

The five areas of focus in the strategy include:

  1. Supporting an environment friendly to music creators;
  2. Encouraging the business of music in Aurora;
  3. Promoting Aurora’s music sector locally;
  4. Fostering alliances with other music cites; and,
  5. Implementing a process for monitoring progress and measuring success.

Aurora’s music strategy follows the key recommendations of Music Canada’s The Mastering of a Music City report, which is a roadmap for communities of all sizes can follow to realize the full potential of their music economy. The global report is the result of more than forty interviews with music community experts, government officials, and community leaders. Nearly a year since its release, the report continues to drive policy discussions around music in cities around the world.

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Vinyl sales soar as industry prepares for Record Store Day 2016

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For nearly a decade, the third Saturday in April has become an unofficial holiday for vinyl collectors and music enthusiasts across the globe.

On Saturday, April 16, 2016, eager crate diggers will once again set their alarms early in anticipation of Record Store Day, a music community celebration which aims to gather artists, customers, and staff to celebrate the unique culture of a record store and the special role these independently owned stores play in their communities. Each year, limited edition vinyl and CD titles are made available exclusively for the event. with many of the stores also running special sales throughout the day.

In Canada, an appetite for high-quality sound, artwork and a tangible product has lead to soaring vinyl sales. In 2015, vinyl posted its tenth consecutive year of sales growth, and experienced its biggest overall vinyl sales total in the SoundScan era, with a sales increase of 30% over 2014.

According to IFPI’s 2016 Global Music Report, Canada ranks #5 in top global vinyl sales, pushing 1.3 million units in 2015. Despite the sales surge, vinyl remains a niche portion of the physical market, which contributed 35% to Canada’s recorded music revenue in 2015 largely driven by CD sales. In 2015, digital revenue surged to 52% of Canada’s market share due to the rise in streaming service subscriptions. However, for labels and artists, the revenue generated from the sale of vinyl remains far greater than the revenue generated from free, ad-supported streaming services, due to what is known as the “value gap.”

While vinyl’s resurgence is excellent news for labels and artists, the few remaining North American pressing plants are struggling to keep up with the demand as aging equipment can lead to unforeseen delays for new releases. In 2015, Canada Boy Vinyl in Calgary, AB, opened its doors and is currently listed as the only vinyl pressing plant in Canada.

In Toronto, ON, a new startup aims to fix the issue of plant delays and their backlog of orders. Viryl Technologies, who will join Alan Cross on a panel for a free Record Store Day Music-Technology Meet Up, has developed their prototype “The Warmtone”, which uses digital technology to press up to three records per minute, an increase from the industry standard 35 seconds per unit.

Regardless of production delays, over 150 stores across Canada will participate in Record Store Day, stocked with thousands of new and vintage titles ready to be spun. The full list of participating Canadian record stores can be found at Record Store Day Canada’s website.

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Canada Outpaces Global Music Revenue Growth in 2015 but Outlook Remains Cautious

The global music community celebrates a return to revenue positive in 2015 with a 3.2% growth of industry revenues to US$ 15 billion, while Canada more than doubles this upswing with an 8.3% increase, helping to make up for a double digit loss in 2014.

Driven by a strong release schedule and explosive growth in premium subscription services, largely the result of new entrants in the Canadian market, 2015 finished as an exceptional year for the Canadian music industry. In fact, three of the top ten global recording artists in 2015 were Canadian: Justin Bieber at number four, Drake at number nine and The Weeknd rounding out the top ten.

Despite these positive results however, it is too early to confidently declare a reversal in trends, given that losses in 2012 (-2.9%), 2013 (-5.4%) and 2014 (-11.0%) followed immediately after the positive 2011 figures (+3.1%), which marked the first revenue growth in this century in Canada.

Complete global figures and analysis were released today in IFPI’s Global Music Report 2016.

Highlights of Canada’s 2015 Music Revenues:

  • Digital revenues surge to 52% of total revenues (US$173.5 million), somewhat higher than the global share of 45%
  • Premium streaming revenues explode in Canada, with a 151% increase (US$29.4m in 2015 v. US$11.85m in 2014), overtaking ad-supported streaming revenue, which only grew 32% (US$19.49m in 2015 v. US$14.76m in 2014)
  • Physical revenues in Canada make up 35% of the market (US$ 118.9million), slightly lower than the global share of 39%
  • Performance rights revenues are 11% in Canada compared to 14% globally
  • Synchronization rights are 2% compared to 2% globally

In Canada, as in other countries around the world, a record volume of music is being consumed, yet artists and producers are not enjoying fair compensation, primarily because upload services like YouTube are not paying normal music licensing rates due to the misapplication of a legislative framework called “safe harbours”. This has created what is known as the “value gap”. Furthermore, the “value gap” has resulted in a distorted market, where premium services are forced to compete unfairly with other services that use copyrighted content to build their businesses, but do not pay fair rates.

“In Canada, where premium streaming has had such a significant positive effect on our market in 2015, the “value gap”, where ad-supported services benefit from lower-than-normal licensing rates, causes immense concerns,” says Graham Henderson, President & CEO of Music Canada. “We hope that legislators will work with the music community to address this market distortion and reduce the gap so that rights holders are compensated fairly for their work.”

Complete market information for Canada and all other national markets will be released on Thursday, April 14, 2016 by IFPI.

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Music Canada Proud to Support 45th Annual JUNO Awards

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Music Canada is proud to return as the sponsor of the Album of the Year Award at the 45th Annual JUNO Awards.

“Music Canada is proud to work alongside record labels who invest in great Canadian talent by helping them create an album, develop as artists, and build a passionate fan base. This kind of support gives Canadian artists what it takes to not only break into the international market – but as we saw in 2015 – rule it,” says Graham Henderson, President of Music Canada.

“A strong music industry positions us well on the global stage, builds our brand, and draws the world to our borders through music tourism. A vibrant music sector contributes economically, socially and culturally to local communities and the country at large. There is an incredible depth and diversity for music in Canada – it’s one of our greatest exports.”

This year’s nominees for Album of the Year are:

  • Drake – If You’re Reading This It’s Too Late
  • Jean Leloup – A Paradis City
  • Justin Bieber – Purpose
  • Shawn Mendes – Handwritten
  • The Weeknd – Beauty Behind the Madness

The Album of the Year Award will be presented at The 2016 JUNO Awards Broadcast on CTV at The Scotiabank Saddledome in Calgary on Sunday, April 3.

 

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Universal Music Canada donates EMI Music Canada archive to University of Calgary

Tom Hickerson, vice-provost (Libraries and Cultural Resources) at the University of Calgary

Tom Hickerson, vice-provost (Libraries and Cultural Resources) at the University of Calgary

As the city prepares for this weekend’s JUNO Awards festivities, the University of Calgary revealed today that Universal Music Canada (UMC) has donated EMI Music Canada’s complete archives to the university’s Libraries and Cultural Resources, which were acquired by the label in 2012 when Universal Music Group purchased EMI Music.

The University of Calgary has also partnered with the National Music Centre, which played a leading role in bringing the EMI archive to Calgary by connecting UMC with the university. The partnership will allow for collaboration on opportunities for the public to celebrate music in Canada through educational programming and exhibitions that highlight the archive.

“Plans for an educational component around music and the ambitions for this archive are tremendously exciting,” said Jeffrey Remedios, President and CEO of UMC, who spoke at Thursday’s announcement along with Deane Cameron, former President and CEO of EMI Music Canada, and celebrated Canadian artist Tom Cochrane. “EMI Music Canada became the source of the music many Canadians grew up listening to. It’s such a rich and treasured history and it’s terrific that generations to come will have the opportunity to explore that.”

In addition to the gift of the EMI Music Canada Archive, Universal Music Canada will provide substantial funding over several years to support the preservation and management of the collection.

“We are eager to work with Universal Music Canada and the University of Calgary to explore programming and exhibition opportunities that bring the wealth of this collection to Canadians,” said Andrew Mosker, President and CEO for the National Music Centre. “From our burgeoning music scene, the opening of Studio Bell this summer and this incredible archive, it is safe to say that Calgary is becoming a serious music city.”

Spanning from 1949 to 2012, the EMI Music Canada Archive collection consists of 5,500 boxes containing more than 18,000 video recordings, 21,000 audio recordings and more than two million documents and photographs. Over 2,500 Canadian and international artists are represented in the archive, which includes master recordings, publicity photos, demo tapes, album cover art, creative outlines for music videos, marketing plans, awards, drafts of song lyrics and correspondence between artists, producers, engineers and EMI Music Canada executives.

Established in 1949, EMI Music Canada included Capitol Records Canada and was the recording company for a range of Canadian artists, including Anne Murray, Tom Cochrane, Sarah McLachlan, Nickelback, Glass Tiger, Kim Mitchell, Helix and the Rankin Family. The company was also the Canadian distributor for major international acts such as the Beatles, Rolling Stones, David Bowie, Duran Duran, Frank Sinatra, the Beach Boys, Heart, Smashing Pumpkins, Garth Brooks, Pink Floyd, Queen and Iron Maiden.

Visit the University of Calgary’s website for more information on the archive acquisition and view the video below for a sample of what the collection has to offer.

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Charlie Puth presented with award plaque in Toronto

American singer/songwriter Charlie Puth was in Toronto, ON Monday night for an intimate sold-out concert at The Mod Club as part of his 2016 North American Tour. Prior to the show, Warner Music Canada presented Puth with a custom award plaque for the Gold certification of his track “One Call Away” and Platinum certification of “Marvin Gaye.”

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Earlier in the day, Puth met with his Canadian fans for an autograph session at the HMV Underground, located at Toronto’s HMV Superstore (333 Yonge St.).

Charlie Puth has also been certified Quadruple Platinum in Canada for his collaboration with Wiz Khalifa on the Furious 7 theme song “See You Again.” The video for Charlie Puth’s Platinum single “Marvin Gaye” with Meghan Trainor can be viewed below:

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Canada’s Walk of Fame announces 2016 Emerging Artist Mentorship Program

Canada’s Walk of Fame has announced that their Emerging Artist Music Mentorship Program, supported by RBC, has returned for a fourth year. The program invites aspiring Canadian musicians, aged 15-35, to submit a video or audio performance for a chance to win a Grand Prize consisting of industry mentorship opportunities, private studio recording time, and a $25,000 cash prize.

Six additional winners will be chose for finalist prizes, including cash prizes, mentorship opportunities, and a performance opportunity at the Canada’s Walk of Fame event.CWOF Program

“This program has proven that, by bringing together our music industry connections and offering aspiring Canadian musicians opportunities for mentorship, exposure and funding, we can make a considerable difference to their careers and further influence our cultural landscape for generations to come,” said Melanie Hurley, CEO, Canada’s Walk of Fame, in a release. “We are proud that this program continues to help musicians flourish.”

Applications for the program are open now. The deadline for submission is April 30, 2016, at 11:59 PM ET.

To enter, or to view full contest details, visit www.canadaswalkoffame.com/programs/emerging-artist-music-mentorship-program.

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Chris Taylor named President of Entertainment One Music

Entertainment One (eOne) has announced the appointment of Last Gang Records founder and music industry attorney Chris Taylor to the role of President, Entertainment One Music. Taylor will bring his independent recording, publishing and artist management company Last Gang to eOne, whose roster includes record label clients Death From Above 1979, Chromeo and Ryan Hemsworth, and management clients Lights and Arkells. Last Gang will continue to operate under Taylor as a label of eOne.

In his new role, Taylor will oversee music operations globally and will lead strategic growth initiatives across music licensing, publishing, label and distribution. Taylor brings over 25 years of music industry experience to eOne through his work with Last Gang and representing recording artists like Drake, Nelly Furtado and Avril Lavigne with his legal practice.

“I’ve known Chris for many years and I am delighted that he has come on board to steer our music business into the future,” said Darren Throop, President & Chief Executive Officer, Entertainment One, in a release. “In addition to being a musician and songwriter himself, Chris’ business-acumen, strategic management expertise and far-reaching relationships will support the diversification of eOne Music. There has been a seismic shift in the music industry over the last decade and it is important that we continue to find innovative ways to build and bolster the business. With Chris and the Last Gang family of artists, we are well-positioned to do just that.”

Taylor, whose label is credited for launching the careers of Metric, Crystal Castles, Death From Above 1979, and MSTKRFT, will lead teams in Toronto, Los Angeles, New York and Nashville.

“This is an exciting opportunity to join one of the world’s leading entertainment companies, and combine my team and clients with a strong world-class brand that has global reach and proximity to world-class television and film producers,” said Taylor in a release. “I’m looking forward to working with Darren and the whole eOne team as we welcome new artists, broaden the opportunities for our current roster and reinforce eOne as the leading indie.”

 

 

 

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Notes from the Road: Belle Starr – Winter Tour, 2016

BelleStarr - bioCanadian singer and fiddler Miranda Mulholland is currently on tour with Belle Starr, with stops across Canada and the US. She’ll be sharing her experiences in our Notes from the Road tour blog series.

Notes from the Road is Music Canada’s artist tour diary. Canadian artists on tour around the world will share their stories of fans, gigs and the “good, bad and the ugly” of touring!

 

A funny thing happened at the Canadian border the other night. As a band named for a famous outlaw, we shouldn’t be surprised by any skirmishes with the law, but this brush up got me thinking. After explaining where we were coming from and where we were going while crossing the border at midnight, the patrol guard actually asked us with condescension, pity and bewilderment “Is this really the way you make a living? All three of you?”

I am not surprised she asked. We did make a funny picture – packed tightly with our instruments, suitcases and merchandise in my 1998 Toyota Corolla. We had just played a two hour concert in Stowe, Vermont then negotiated some very treacherous roads for hours in a heavy snowstorm post show to reach where we would be sleeping that night so we were all rattled and pretty tired. Certainly not what one pictures when one dreams of being a touring musician.

For the majority of musicians, touring these days is not the glamorous or wild lifestyle depicted in movies, TV shows and books. That’s not to say these things don’t happen – you can buy me a glass of wine sometime and I can tell you some stories – but the quotidian existence of a touring musician is one of a lot of hurry up and wait, a few crippling lows and some exuberant highs for a very small paycheque. Somehow it seems to even out.

Our band, Belle Starr is a bit of a rarity as although all three of us are full time musicians, we don’t get to spend a lot of time touring together. Stephanie Cadman is a world class tap/step dancer as well as fiddler and was in the Toronto production of the musical Once. Kendel Carson plays in a duo with Dustin Bentall as well as being a member of Alan Doyle’s band and I am a member of Great Lake Swimmers among other projects. This makes it all the more special and exciting for us when we get to play music together.

We started this tour by flying to Alberta and driving up and down that beautiful province. Routing is rarely ideal and found us back and forth on the same stretch of highway a number of times and landing three days in a row for a needed coffee stop at the Red Deer Mall. I never thought I’d see that much of the Red Deer Mall.

The drive from Calgary to Cranbrook is one of Canada’s best. Watching the mountains appear to slowly rise up in front of you like benign giants watching over the rolling meadows of cows, horses and crops. While there are many long drives touring in Canada (Toronto to Winnipeg is 24 hours!) we really do have some of the most beautiful and diverse scenery in the world. And we see a lot of it! Sometimes the drives can be easy – a clear day, sunshine and empty road. We had our fair share of that on this tour but also torrential rains for hours, elk on the highway, twisty mountain roads and one of the scariest car crashes any of us had ever seen happen right in front of us. It takes nerves of steel sometimes!BelleStarr - road
Vancouver was next and we indulged in some delicious sushi and caught up with friends. One of the best parts of touring is getting to visit with pals all over the world – In contrast though, one of the hardest parts is not really ever being part of friend’s lives – not getting sharing the little victories and the hard times, birthdays, special occasions and casual hangouts. It seems to be an endless series of catch ups with hurried dinners between soundcheck and the show.

Crossing the border into the USA is always a bit difficult. Even with our very expensive permits to perform in the United States, it is not always a guarantee that we will get across. We had a lovely officer on this crossing who wished us a safe trip, so we breathed a collective sigh of relief. The spring-like weather down the coast was very welcome and we enjoyed the green and blossoms beginning.

Mondays and Tuesdays are hard to book so we had two days off in groovy Portland. Great coffee, amazing vintage stores and my favourite bookstore in the world, Powell’s. Instead of a hotel, we opted for an AirBnB to take advantage of laundry and save some money by cooking and catch up on sleep. It was such a treat to not have to drive anywhere for 48 hours!

The biggest performing highlight of the west coast tour was just around the corner. The Admiral Theatre in Bremerton, WA was built in 1942 as a movie theatre and was beautifully remodeled in 1997. It has a water theme with mermaids and waves and one of the only remaining steel marquees left in the USA. The staff were very professional and friendly and the audience was warm, appreciative and really made that show tremendously memorable.

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Live music is all about alchemy. Creating something from simple elements into something unforgettable and valuable. What happens during a performance happens because all those elements are there and once over, can never be recreated. The audience has as much to do with this chemistry as the artists – it is a symbiotic relationship. This is what I love most, the ephemeral quality of live music. It happened. We heard it, felt it, experienced it – and it can never truly be captured, and that is what makes it so special.
Is this really the way I make a living? Why, yes. it is. Sometimes it’s the wild west out here, it can be really tough, but the highs are really high…and I couldn’t be more proud to make my living this way.

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Quoted: BC Music Fund Announcement

Last month, at an event at the historic Warehouse Studios in Vancouver, Premier Christy Clark announced a $15 million grant towards the creation of a BC Music Fund, which will be administered by Creative BC. The event also included remarks from Music Canada President and CEO Graham Henderson, Jon Garson, President and CEO of the BC Chamber of Commerce, Diamond-certified artist Michael Bublé, and Scott Johnson, Chair of Music BC. A selection of quotes and video from the event are available below:

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“Music, as it turns out, doesn’t just drive our culture, but our economy. We now understand that thriving music scenes attract and retain young talented workers and the businesses that employ them. Music, in effect, can be the glue that holds our communities together.” – Graham Henderson, President & CEO, Music Canada

 

“No matter who you are, no matter how young, how old, no matter how esoteric your art may be, we want you to have a chance to succeed in British Columbia. And we want you to know that our province supports and is passionate about what you are doing in the way that you are changing the place that we live.” - Premier Christy Clark

“No matter who you are, no matter how young, how old, no matter how esoteric your art may be, we want you to have a chance to succeed in British Columbia. And we want you to know that our province supports and is passionate about what you are doing in the way that you are changing the place that we live.” – Premier Christy Clark

 

“Thanks to you Premier, people who want to pursue a music career here will be able to do so and not have to leave home, which is pretty incredible. I mean, for a long time, people have had to go to Ontario if they want to be able to afford to make the record…Truly, it’s never been tougher to develop a career as an artist. The 15 million dollars that Premier Clark has committed to this industry, is going to help that BC does everything it takes to make a thriving and strong music scene.” - Micheal Bublé

“Thanks to you Premier, people who want to pursue a music career here will be able to do so and not have to leave home, which is pretty incredible. I mean, for a long time, people have had to go to Ontario if they want to be able to afford to make the record…Truly, it’s never been tougher to develop a career as an artist. The 15 million dollars that Premier Clark has committed to this industry, is going to help that BC does everything it takes to make a thriving and strong music scene.” – Micheal Bublé

 

“All children need the opportunity to express themselves through music as part of their education, and know that this is a viable career path for them.” - Jon Garson, President & CEO, BC Chamber of Commerce

“All children need the opportunity to express themselves through music as part of their education, and know that this is a viable career path for them.” – Jon Garson, President & CEO, BC Chamber of Commerce

 

“I’ve often thought, this is the Nashville of the North…it’s time we stand up and represent ourselves as such.” - Scott Johnson, President, Music BC

“I’ve often thought, this is the Nashville of the North…it’s time we stand up and represent ourselves as such.” – Scott Johnson, President, Music BC

 

Mother Mother performs.

Mother Mother performs.

 

 

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